Gui Cargnin
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ApplyIn, the one that didn't work

Founder, November 2024 to 2025

In my first semester at Boston College, at 18, I started an AI copilot for college students. It would help them network, find jobs and choose a major. Nobody used it regularly, so I shut it down.

What I did

I built the product, pitched it to investors and went through the whole legal side: opening a company, taxes, and eventually closing it. It never raised money and it never had real traction.

Why it failed

It didn't solve a real problem

People tried it, then didn't come back. Interesting isn't the same as needed.

College students are a hard market

They're hard to reach and even harder to keep.

Selling to universities is brutal

The sales cycle is long, slow and political. A tiny startup can't wait that long.

What it changed

Everything I've built since starts from a real, painful, manual problem that someone already deals with: research that took 30 minutes, contracts done by hand, approaches nobody was grading. I also learned I genuinely love building companies. It's the only time work felt completely like me.